JUICE HEADS

Juice Heads are a 100% all natural children's juice. Kids have the craziest imagination, this is why the products where created to be fun for kids. The theme was Transylvania, so I decided to use an old castle as the main background, with fun little details such as banners, torches, crows and wooden plank signs. There are four flavors based off the original monsters we grew up knowing, punch/Dracula, grape/ Frankenstein, orange mango/ Werewolf and mixed berry/ Mummy.

ART DIRECTION / BRANDING DESIGN / PACKAGE & PRODUCT DESIGN